Micheal Masterson
(real name Mark Ford) An American author, entrepreneur, and business consultant recognized for his insights into marketing, entrepreneurship, and wealth building. He's written numerous books sharing practical strategies for business growth, financial independence, and personal development. Masterson's work often emphasizes actionable advice, drawn from his extensive experience building and selling successful businesses. He's a proponent of clear goal setting, strategic thinking, and consistent action to achieve significant professional and financial results.
Whether you’re thinking about starting a new business or growing an existing one, Ready, Fire, Aim has what you need to succeed in your entrepreneurial endeavors. In it, self-made multimillionaire and bestselling author Masterson shares the knowledge he has gained from creating and expanding numerous businesses and outlines a focused strategy for guiding a small business through the four stages of entrepreneurial growth. Along the way, Masterson teaches you the different skills needed in order to excel in this dynamic environment.