Carol Dweck

An American psychologist and Stanford University professor, renowned for her groundbreaking research on mindsets. Her seminal work, Mindset: The New Psychology of Success, introduced the concepts of "fixed mindset" and "growth mindset." Dweck's research demonstrates how believing intelligence and abilities are malleable (growth mindset) fosters a love of learning and resilience, leading to greater achievement than believing they are static (fixed mindset). Her insights have profoundly influenced education, parenting, and personal development.

Mindset: The New Psychology of Success
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World-renowned Stanford University psychologist Carol Dweck, in decades of research on achievement and success, has discovered a truly groundbreaking idea-the power of our mindset. Dweck explains why it's not just our abilities and talent that bring us success-but whether we approach them with a fixed or growth mindset. She makes clear why praising intelligence and ability doesn't foster self-esteem and lead to accomplishment, but may actually jeopardise success. With the right mindset, we can motivate our kids and help them to raise their grades, as well as reach our own goals-personal and professional. Dweck reveals what all great parents, teachers, CEOs, and athletes already know: how a simple idea about the brain can create a love of learning and a resilience that is the basis of great accomplishment in every area.