Behavioral Psychology
Behavioral Psychology is a genre that delves into human behavior, exploring the influence of cognition, emotions, and environment on actions and decisions.
Blink: The Power of Thinking Without Thinking
In 'Blink: The Power of Thinking Without Thinking,' Malcolm Gladwell delves into the intriguing concept of rapid cognition and its impact on decision-making. Through captivating anecdotes and thought-provoking research, Gladwell explores how our intuition and subconscious play a significant role in our choices. He discusses the power of thin-slicing, the ability to make quick judgments based on limited information, and raises questions about the reliability of snap judgments. This book challenges conventional wisdom on how we make decisions and offers valuable insights into the hidden forces that shape our choices. 'Blink' is a compelling read that will make you reassess the way you think and decide.